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2009-11-05 13:52:14, Á¶È¸ : 5,977, Ãßõ : 273 |

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¡ã±¤°íÇÐ (Advertising): º¸Åë Àú³Î¸®ÁòÀ̳ª ¸Å½ºÄÄÀ» °¡¸£Ä¡´Â ´ëÇп¡ ´ëºÎºÐ °³¼³µÇ¾î ÀÖ´Ù. ±¤°íÇÐ Àü°øÀº 4-5ÄÚ½º·Î ÀÌ·ç¾îÁ® ÀÖ´Ù. ´º½ºÁýÇÊ, ¸Å½º¹Ìµð¾î, ¹ý·ü, À±¸®ÇÐ, Àû¾îµµ ¸¶ÄÉÆÃÇÐ ÇÑ °Á Á¤µµ ¼ö°ÇØ¾ß ÇÑ´Ù.
¡ã±¤°í ¿ø¸® : ±¤°íÀÇ ¿ª»ç¿Í ¹ý±Ô»Ó¸¸ ¾Æ´Ï¶ó ±¤°íÀÇ »çȸÀû, °æÁ¦Àû È¿°ú¸¦ °¡¸£Ä¡´Â °³·ÐÀÌ´Ù. ¾Æ¿ï·¯ Ä«ÇÇ ¶óÀÌÆÃ, ¹Ìµð¾îÇ÷£, ´ëÁ߸Åü Á¶»ç·Ð °úÁ¤µµ ´Ù·ç°í ÀÖ´Ù.
¡ãÄ«ÇǶóÀÌÆÃ : T.V, ¶óµð¿À, ½Å¹®, ÀâÁö, ºôº¸µå¿¡ ´ëÇÑ ±¤°í¿¡ ¾Õ¼ ¼±ÇàµÇ¾î¾ß ÇÒ ºÐ¼® ¹× Àü·«À» ¼Ò°³ÇÏ´Â °úÁ¤ÀÌ´Ù.
¡ã¹Ìµð¾îÇ÷¹´× (Media-planning) : °¡Àå È¿°úÀûÀÎ ¹æ¹ýÀ¸·Î ´ëÁ߸Åü¸¦ Ȱ¿ëÇÏ°í ±¤°í¸Åü¸¦ ¼±Á¤ÇÏ´Â °úÁ¤À» ´Ù·ç°í ÀÖ´Ù.
¡ã´ëÁ߸Åü Á¶»ç°úÁ¤ : Ç¥º»Á¶»ç, Áß½ÉÁý´Ü ±×¸®°í ½ÇÇè µîÀ» Æ÷ÇÔÇØ¼ ±¤°íÁ¶»çÀÇ ¹æ¹ýÀ» °¡¸£Ä£´Ù. ¶Ù¾î³ ºÐ¼®À̷аú Åë°èÇÐÀû ±â¼úÀÌ Á߽õȴÙ.
¡ãÄ·ÆäÀΰú °ü¸®ÇÐ : Ä«ÇǶóÀÌÆÃ, ¹Ìµð¾îÇ÷£, Á¶»ç, ¸¶ÄÉÆÃ µîÀ» ÅëÇÕÇϰí ÀÖ´Ù. ÇлýµéÀº ´ëü·Î ±×·ìº°·Î Ȱµ¿ÇÏ¸ç ½ÇÁ¦ ȤÀº °¡»óÀÇ °í°´À» ´ë»óÀ¸·Î ¿ÏÀüÇÑ ±¤°í Ä·ÆäÀÎÀ» ÁغñÇÏ¿© Á¦ÀÛÇØ¾ß ÇÑ´Ù.
¡ã±¤°í ¼¼ÀÏÁî : ÀÌ °ú¸ñÀº °í°´(¹æ¼Û±¹°ú ½Å¹®»ç)¿¡°Ô ±¤°í¸¦ ÆÈ±â À§ÇØ ±¤°í¸Åü¸¦ Ȱ¿ëÇÏ´Â °úÁ¤°ú Å×Å©´ÐÀ» °¡¸£Ä£´Ù.
¡ã±¤°í¹Ì¼ú°ú µðÀÚÀÎ : ´ëºÎºÐÀÇ ¸Å½ºÄ¿¹Â´ÏÄÉÀÌ¼Ç °úÁ¤¿¡¼ º°´Ù¸¥ ÁÖ¸ñÀ» ¹ÞÁö ¸øÇϰí ÀÖ´Ù. ÀÌ ºÐ¾ß¿¡ ¿¹¼úÀû Àç´ÉÀ» Áö´Ñ ÇлýµéÀº »ó¾÷¹Ì¼úÀ» Àü°øÀ¸·Î ÇÏ´Â ÇкηΠ´«À» µ¹·Á¾ß ÇÒ °ÍÀÌ´Ù.
±¤°íÇÐ : À̷аú ½Ç±âÀÇ º¹ÇÕüÀÌ´Ù. ÇлýµéÀº ¸ÕÀú À̷аú ¿ø¸®¸¦ ÀÍÈ÷°í ±× ´ÙÀ½¿¡ ½ÇÁ¦Àû ȤÀº °¡»óÀû ±¤°í»óȲ¿¡ ÀÀ¿ëÇØ¾ß¸¸ ÇÑ´Ù. ´ëºÎºÐÀÇ ±¤°íÇÐ °úÁ¤ÀÌ ±×·ì ÇÁ·ÎÁ§Æ®¸¦ ÇÏ´Â ÀÌÀ¯´Â ½ÇÁ¦ ±¤°íÀÛ¾÷ÀÌ Áý´ÜÀ¸·Î ÀÌ·ç¾îÁö±â ¶§¹®ÀÌ´Ù.
¼ö¾÷½Ã°£¿¡´Â Çлýµé¿¡°Ô ¹ßÇ¥½Ã°£À» ÁÖ¾î ±¤°íÀÛ¾÷ÀÇ ÇʼöÀûÀÎ ºÎºÐÀ» ÀÍÈ÷°Ô µÈ´Ù. ¾Æ¿ï·¯ ÈǸ¢ÇÏ°í ¶Ç·ÇÇÏ°í ½¬¿î ÀÛ¹®À» °Á¶Çϰí ÀÖ´Ù. ½ÇÁúÀûÀÎ °æÇèÀ» À§ÇØ, ±¤°í´ëÇà»ç, ½Å¹®»ç, ¹æ¼Û±¹¿¡¼ ¿©¸§¹æÇÐÀ» ÀÌ¿ëÇÏ¿© ÀÎÅϽÊÀ¸·Î ÀÏÇϰųª, Çб³ ³» °£Ç๰ ½Ç¿¡¼ ÆÄƮŸÀÓÀ¸·Î ÀÏÇÏ´Â °ÍÀÌ ÁÁÀº Á÷ÀåÀ» ã´Âµ¥ ±²ÀåÈ÷ Áß¿äÇÏ´Ù.
¡ãÁÖ¿ä°ú¸ñ:Principles of Advertising, Copywriting, Media Planning, Campaigns, Management, Research, Media Sales, Advertising and Society Marketing, Mass Media Law
¡ãÀå·¡Á÷¾÷ : ±¤°íÇÐ Àü°øÀÚµéÀº Ä«ÇǶóÀÌÅÍ, ±¤°í ±âȹ°¡, ±¤°í¹ÙÀ̾î, ±¤°í´ëÇà»ç Á÷¿ø, ±¤°í¸Å´ÏÀú·Î¼ÀÇ Áø·Î°¡ ÀÖ´Ù. ¶ÇÇÑ ±¤°íÁ¶»ç Àü¹®°¡·Î¼ ÀÏÇÒ ¼ö ÀÖ°Ú´Ù.
¡ã¿ì¼ö´ëÇÐ:University of Florida, University of Illinois, Urbana-Champaign, Boston University, Michigan State University, Syracuse University, Ohio State University, Pennsylvania State University
University of Texas -Austin, Marquette University
¡ã±¤°íÇÐ(Advertising) Á¦°ø ´ëÇÐ ¸®½ºÆ®
Abilene Christian University
Academy of Art College
Adams State College
The Advertising Arts College
Arkansas State University
Art Center College of Design
Austin Peay State University
Ball State University
Baruch College of the City University of New York
Belmont University
Bethany College, West Virginia
Boise State University
Boston University
Bradley University
Brigham Young University
California State University, Fresno
California State University, Fullerton
California State University, Hayward
California State University, Los Angeles
Campbell University
Chapman University
Clarke College
College of Notre Dame
Columbia College, Illinois
Columbus College of Art and Design
Concordia College, Moorhead, Minnesota
Concordia University, Illinois
DePaul University
Drake University
Duquesne University
Eastern Michigan University
Eastern Nazarene College
East Tennessee State University
Emerson College
Endicott College
Fairleigh Dickinson University, Teaneck-Hackensack Fashion Institute of Technology
Ferris State University
Florida Southern College
Florida State University
Franklin Pierce College
Gannon University
Grand Valley State University
Hampton University
Harding University
Hastings College
Hood College
Howard University
Indiana University South Bend
International Academy of Merchandising & Design, Inc., Florida
International Academy of Merchandising & Design, Ltd., Illinois Iona College, New Rochelle
Iowa State University of Science and Technology
Ithaca College
Johnson & Wales University, Florida
Johnson & Wales University, Rhode Island
Kent State University
Liberty University
Lock Haven University of Pennsylvania
Louisiana College
Louisiana State University and Agricultural and Mechanical College
Louisiana Tech University
Loyola College
Marietta College
Marist College
Marquette University
Marshall University
Martin Methodist College
Mary Baldwin College
Marycrest International University
Marywood University
Medaille College
Memphis College of Art
Mercyhurst College
Michigan State University
Middle Tennessee State University
Milligan College
Moorhead State University
Morehead State University
Murray State University
New Mexico State University
New York Institute of Technology
Northern Arizona University
Northwestern State University of Louisiana
Northwood University, Michigan
Northwood University, Florida Campus
Northwood University, Texas Campus
Ohio University
Oklahoma Christian University of Science and Arts
Oklahoma City University
Oklahoma State University
Pacific Union College
Pennsylvania State University University Park Campus
Pepperdine University, Malibu
Pine Manor College
Pittsburg State University
Point Park College
Portland State University
Purdue University, West Lafayette
Quinnipiac College
Rider University
Rochester Institute of Technology
Rowan University
St. Ambrose University
St. Cloud State University
Sam Houston State University
San Jose State University
School of Visual Arts
Seton Hall University
Seton Hill College
Simmons College
Simpson College, Iowa
Southeast Missouri State University
Southern Illinois University at Carbondale
Southern Methodist University
Southwest Missouri State University
Southwest Texas State University
Spring Hill College
Stephens College
Syracuse University
Temple University, Philadelphia
Texas A&M University-Commerce
Texas Christian University
Texas Tech University
Texas Wesleyan University
Texas Woman's University
Thomas Edison State College
Towson University
The University of Akron
The University of Alabama, Tuscaloosa
University of Arkansas at Little Rock
University of Bridgeport
University of Central Florida
University of Central Oklahoma
University of Colorado at Boulder
University of Evansville
University of Florida
University of Georgia
University of Illinois at Urbana-Champaign
The University of Iowa
University of Kansas
University of Kentucky
University of Maryland, College Park
University of Miami
University of Mississippi
University of Missouri-Columbia
University of Nebraska at Kearney
University of Nebraska at Omaha
University of Nebraska-Lincoln
University of Nevada, Reno
University of North Dakota
University of Northern Colorado
University of North Texas
University of Oklahoma
University of Oregon
University of Ottawa
University of St. Thomas, Minnesota
University of Scranton
University of South Carolina, Columbia
University of South Dakota
University of Southern Colorado
University of Southern Indiana
University of Southern Mississippi
The University of Tennessee at Martin
University of Tennessee, Knoxville
The University of Texas at Austin
University of the District of Columbia
University of the Pacific
University of the Sacred Heart
University of Toledo
University of Tulsa
University of West Florida
University of Wisconsin-Eau Claire
University of Wisconsin-Madison
Virginia Commonwealth University
Washington State University
Wayne State College
Weber State University
Webster University
Western Kentucky University
Western Michigan University
Western New England College
Westminster College, Missouri
West Texas A&M University
West Virginia State College
West Virginia University
Widener University
Winona State University
Xavier University
Youngstown State University
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